Google Ads Services
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$ 47.53 M
Revenue Generated for Clients
53 +
Clients Served
92.9 %
On-Time Delivery
4.95
Customer Rating
Google Reviews
4.8/5 | 21900+ Global Rating by Happy Customers
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Google Ads Management & PPC Campaigns
At Xper8, we specialize in performance marketing through expert Google Ads and PPC campaigns. Our certified team crafts targeted Google advertisements that reach customers at the exact moment they’re searching for your products or services. With every ad campaign, we focus on measurable ROI – only paying for real results. In fact, Google reports that businesses can see up to 800% return on ad spend from well-managed Ads.By optimizing keywords, ads, and bids, we turn clicks into customers and your ad budget into revenue.
Our Google Ads Services
Google Search Ads
Run high-converting text-based ads that appear at the top of Google search results to capture users actively searching for your products or services.
Google Display Ads
Increase brand awareness with visually appealing banner ads displayed across millions of websites in the Google Display Network.
Google Shopping Ads
Boost e-commerce sales with shopping ads that showcase product images, prices, and details directly in Google search results.
YouTube Ads
Engage your audience with compelling video ads on YouTube, targeting users based on their interests and online behavior.
Remarketing Ads
Reconnect with past visitors and potential customers with strategic remarketing ads that encourage them to return and complete a purchase.
Performance Max Campaigns
Leverage Google’s AI-driven Performance Max campaigns to optimize conversions across multiple channels, including Search, Display, YouTube, and Gmail.
Google Local Services Ads
Increase leads for local businesses by appearing at the top of search results when users look for services in your area.
Google App Ads
Promote your mobile app across Google Search, Play Store, YouTube, and other platforms to increase downloads and user engagement.
Google Ads Audit & Optimization
Identify wasted spend and unlock new opportunities with a detailed audit and ongoing campaign improvements.
Our PPC Campaign Process
Why Choose Us for Google Ads?
Certified Google Ads Experts
Our team is Google Ads certified, ensuring your campaigns are managed by professionals with deep platform knowledge.
ROI-Focused Campaigns
We design ads to drive real results — more clicks, conversions, and revenue — with a focus on maximizing your return on investment.
Full Campaign Management
From keyword research and ad creation to bidding strategies and ongoing optimization, we handle every aspect of your campaign.
Data-Driven Strategy
We use advanced analytics and performance tracking to refine targeting, improve ad quality, and reduce wasted ad spend.
Some of Our Google Ads Results
4X ROAS for a Beauty Brand: A Performance Marketing Success by Xper8
Xper8 Achieves 4X ROAS for American Beauty Brand Through Performance Marketing Expertise:
Xper8 specializes in developing high-impact marketing strategies that drive significant sales and exceptional returns on ad spend. A recent success story involves an American beauty client who sought to increase online sales and acquire new customers with a $30,000 USD ad budget.
Our Strategic Approach:
Xper8 implemented a data-driven, multi-faceted performance marketing strategy leveraging the power of Meta Ads and Google Ads:
Meta Ads: Driving Reach and Engagement:
- Strategic Creative Testing: We rigorously tested ad creatives, analyzing past performance and competitor content to identify high-performing themes. This included capitalizing on seasonal events like Black Friday and US holidays with relevant messaging and promotional offers.
- Precision Audience Targeting: We focused on expanding Top of Funnel (TOF) reach by continuously testing new creatives with diverse audiences. Successful combinations were scaled through strategic bid adjustments and audience duplication. Category-specific campaigns were implemented, and past purchasers were excluded to concentrate on acquiring new customers.
Google Ads: Optimizing for Conversion and New Customer Acquisition:
- Merchant Center Optimization: We ensured the client’s shopping feed was fully optimized with accurate discounts and pricing. Enabling Merchant Center promotions significantly improved Click-Through Rates (CTRs) and conversion rates.
- Search Ad Countdown Timers: To generate urgency for sales events, countdown timers were integrated into search ads, mirroring website promotions. This tactic effectively boosted CTRs.
- Performance Max for New Customers: Dedicated Performance Max campaigns were strategically configured to bid exclusively for new customers, ensuring efficient allocation of the ad budget towards acquisition.
The Outcome:
This comprehensive strategy resulted in a remarkable 4X Blended ROAS on a $30,000 ad spend, demonstrating Xper8’s ability to deliver substantial growth for e-commerce beauty brands.
Elevate Your Performance Marketing with Xper8
If you aim to optimize your ad spend and achieve similar results for your brand, contact Xper8 today to explore how our expertise can transform your performance marketing strategy.
Driving 8X Revenue Growth for a Men’s Fashion Brand
At Xper8, we specialize in crafting high-impact performance marketing strategies that deliver significant revenue growth and exceptional returns on ad spend. Our recent collaboration with a men’s fashion brand stands as a testament to our expertise in scaling businesses.
The Challenge
Our client, an emerging men’s fashion brand, aimed to dramatically increase their online sales and expand their customer base. They needed a dynamic and data-driven Meta Ads strategy to rapidly boost their monthly revenue and establish a stronger market presence.
Our Strategic Growth Pillars
We implemented a comprehensive, multi-faceted approach, focusing on creative excellence, user experience optimization, and intelligent scaling, which included:
- Impactful Creative & Content Strategy: We partnered closely with the client to brainstorm and develop compelling ad creatives. This involved providing precise references and hooks for high-quality influencer content. We also crafted and recorded engaging voiceover scripts tailored to their products, and strategically repurposed existing content for maximum reach. Our voiceover videos alone were a game-changer, achieving an average 4.6X ROAS and generating $9,600 in revenue.
- Conversion Rate Optimization (CRO): We identified and resolved key friction points on the client’s website to streamline the purchasing journey. This included integrating a dedicated add-to-cart app and implementing Gokwik for a one-click checkout experience. We also enhanced website navigation, prominently featured customer reviews, clarified shipping/returns policies, and applied visual improvements to guide users effortlessly towards purchase.
- Strategic Scaling of Winning Ads: We maintained a relentless focus on data analysis, continuously testing ad performance to pinpoint winning creatives. Once identified, we didn’t just let them run; we strategically scaled these top performers using bid cap campaigns. This approach allowed us to efficiently manage costs while maximizing reach and effectiveness, ensuring sustained revenue growth.
- Average Order Value (AOV) Optimization: Through a detailed analysis of their AOV and units sold per transaction, we designed strategic cart value offers. These incentives successfully boosted the client’s AOV by 20% (from approximately $20.60 to $24.00), contributing significantly to overall revenue expansion.
The Outcome
Our focused efforts resulted in an astounding eight-fold increase in revenue for the men’s fashion brand, scaling them from $2,400 per month to an impressive $21,000 per month in just three months through Meta Ads.
Are you ready to achieve similar transformative growth for your business? Connect with Xper8 today to discover how our performance marketing expertise can elevate your brand
Frequently Asked Questions
What are Google Ads?
Google Ads is Google’s advertising platform where businesses bid on keywords to display their ads. These ads can appear in Google search results, on YouTube, and across Google’s display network. It uses a PPC (pay-per-click) model, meaning you only pay when someone clicks your ad.
Why should I use Google Ads?
Google processes over 80% of desktop searches, making it the premier place to reach customers actively searching for your products or services. Google Ads gives you immediate visibility at the top of search results and across many websites. Since you only pay for clicks, it’s a highly efficient, performance-driven marketing channel. Well-managed Google Ads campaigns can deliver exceptionally high returns – Google estimates an average 800% ROI for businesses using Ads.
How does a PPC campaign work?
In a PPC campaign, you target specific keywords or audiences and set bids on those keywords. Your ads show to users who match the criteria (for example, searching relevant terms). When a user clicks your ad, you pay the bid amount (hence “pay-per-click”). Our role is to manage this process: we select high-intent keywords, craft effective ads, and set smart bids to get you the most value from each click.
How much will Google Ads cost my business?
Costs vary by industry, competition, and goals. On average, small-to-medium businesses spend anywhere from $100 to $10,000 per month on Google Ads. You control your daily budget and bids, so you decide the total spend. We’ll help you start with a budget that fits your goals and scale up as you see results, always optimizing to improve ROI.
When will I see results from Google Ads?
Google Ads can drive traffic almost immediately once a campaign is live – it’s often the quickest way to achieve results in digital marketing. However, the best long-term results come after a few weeks of optimization. We continuously refine your campaign as data comes in, so performance improves over time. Typically, you’ll see initial clicks and conversions quickly, with efficiency and ROI growing steadily.
How do you measure Google Ads success?
We track key performance indicators like click-through rate (CTR), conversion rate, cost per conversion, and overall return on ad spend (ROAS). We compare these to industry benchmarks (for example, an average Google Ads CTR is around 4–8%) to ensure your campaign outperforms the norm. The ultimate measure is your business outcome – leads, sales, or revenue generated – and we align our optimization to maximize those results.
What is performance marketing?
Performance marketing is an approach where you only pay for real, measurable results – like clicks or conversions. Google Ads is a core performance marketing channel because you set the budget and we pay per click or per action. Xper8’s Google Ads management is rooted in this model: we focus on generating genuine customer actions (leads, sales) and track every click, ensuring your ad spend is tied directly to outcomes.
Why choose Xper8 for Google Ads?
At Xper8, we combine deep PPC expertise with a performance-driven mindset. We’ve managed hundreds of Google Ads campaigns across different industries, so we know what works. Our team is Google-certified and stays up-to-date with the latest AdWords features. We treat your budget as our own, continuously optimizing to maximize ROI. Plus, we communicate clearly – you’ll always know how your campaigns are performing and what we’re doing to improve them.
Who can benefit from Google Ads?
Almost any business can benefit. Retailers, service providers, e-commerce stores, B2B companies – Google Ads can target local or global audiences. Over 80% of businesses use Google Ads for paid marketing because it delivers targeted traffic and measurable results. If you want more leads or sales and want to reach customers actively searching online, Google Ads is ideal for you.
